Caitlin “Meraki” Durning had an idea spark while working for a non-profit organization. She never expected to run an Instagram giveaway that would turn viral, but that was just the beginning. If Caitlin could help one family-run non-profit grow their social media presence while raising a lot of money, she could help others. Caitlin used her credibility from that situation to create her business and Meraki Media Management was born. Meraki is a Greek word that means doing something with passion and from the heart - Caitlin helps her clients use social media as a resource to shine light on the meaning behind their brand.
TAKEAWAYS FROM THIS EPISODE:
- Instagram stories are a good place to spend your time on social media, stories are where it’s at.
- Trust your instincts and go all in on your endeavor.
- Take an experience you’ve had and use that to build your credibility.
- If you’re feeling stuck, get moving. Energy creates energy.
- Networking and connections with other entrepreneurs will help open your creativity channels.
MENTIONED IN THIS EPISODE:Episode 22: Overcoming Limiting Beliefs with Jaclyn DiGregorio Follow me on IG: @leanintocuriosity Topic suggestions, questions or to be on the show, click here!
CONNECT WITH CAITLIN DURNING:
Website: https://www.merakimediamanagement.com/ Instagram: https://www.instagram.com/meraki_media_management

