Most nonprofits think they have a fundraising problem. More donors, more events, more staff — that's what they're after. But after years working in fundraising, communications, and leadership, Holly Kobia has a different diagnosis: the real problem starts at the top.

In this debut episode of Lead the Ask, Holly breaks down why fundraising is a leadership issue — not a development department issue — and what that means for your organization's culture, clarity, and consistency. From the habits that quietly undermine donor relationships to the systems that high-performing nonprofits swear by, Holly gets real about what's holding your fundraising back and exactly what to do about it.

In this episode:

• Why fundraising culture lives inside leadership, not the development office
• The most common mistakes leaders make (and don't realize they're making)
• How to move from reactive fundraising to a steady, confident rhythm
• What strong fundraising organizations do differently
• This week's challenge: take an honest look in the mirror at your fundraising culture

Lead the Ask is for nonprofit leaders, fundraisers, and board members who are ready to skip the fluff and do the real work of fundraising.

Follow Holly on LinkedIn | @leadtheask on Instagram | New episodes drop the last Tuesday of every month.