In this episode, I walk you through how to design a profitable and impactful cohort-style course in today’s market. If evergreen courses feel harder to sell, the answer is not to scrap everything and start over. It’s to evolve. You don’t need a brand-new offer. You need a better structure. In this episode, I break down what a cohort-style experience actually looks like, how to structure it around milestones instead of modules, and why this shift dramatically increases student completion, test...