One of the most common questions I get from digital entrepreneurs is this: Should I launch a membership or a course first? In this episode, I take you behind the scenes of my founding member launch for IGNITE and explain why it worked… and why I do not believe memberships should be your first move in most cases. When I launched my membership, I did not open it to my full list. I invited 150 past clients and customers, people who had already experienced my cohort-style courses and live coachin...