Knowledge at Wharton
Knowledge at Wharton
The Wharton School
Ripple Effect: Rethinking Retail | Barbara Kahn
17 minutes Posted Sep 2, 2025 at 8:00 am.
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Show notes
Wharton's Barbara Kahn, author of The Shopping Revolution: How Retailers Succeed in an Era of Endless Disruption, explains the latest trends in retail, how AI fits into the customer experience, and what's to come for brick-and-mortar. This Ripple Effect episode is part of the “Future of Retail” series.

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