Knife Perspective Podcast
Knife Perspective Podcast
Knife Perspective Podcast
031 Talking Blade Show with Alicia Newton
1 hour 57 minutes Posted Sep 25, 2020 at 5:00 am.
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031 Show Info – Blade Show with Alicia Newton

Show Topic: What to know about Blade Show.

Overview: As most of you are aware, Blade Show was canceled this year.  We thought it would be cool to talk with the main contact for the show!  Alicia is the head of the organization that helps organized and make our favorite convention actually happen.  Get a piece of paper ready she shares some invaluable knowledge about the show and what you can to to make it better as an exhibitor and as an attender! Hope you all enjoy this next podcast on the Knife Perspective!

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Stay in Touch with the Podcast / Hosts

Shout Outs / Gear Talk 

Interview

Early Years / Family

  • Where did you grow up  
  • How are you able to balance work and personal life
  • What was your first knife 
  • Why / how did you get started with blade
    • Were you in show production and heard the sirens call to knives? Or was it always knives for you  
  • As you open new shows and give each one its own personality, where do you get your inspiration?  

The Big Show

  • Could you start us with a little background where, when, how ? 
    • When did it start 
      • Anything special planned for the 40th anniversary    
  • How has it grown        
    • How have y’all managed the growth
    • How do you vet 1st time exhibitors? 
    • What are some of the changes you have seen over the years  
    • What are some of the surprise

Blade show west 

  • How long has it been running 
  • What was the driver to open it ?    
  • West has a very different feel or theme was that intentional or was it just an organic thing 

What does it take to make blade happen  

  • Most of us only see the hand full of emails and a few days what happens the other 360 days

Do’s and don’ts of a successful blade 

  • Obviously the most important rule is don’t piss off Alicea but other than that what would your top 10 what would be your top ten list of things to have a good show 
    • Don’t just sit at the table – Engage with the customers
    • Social media promotion
    • Engage your customer base
    • Check out the FAQ
    • Come to a blade show and check it out
    • Do a couple small regional shows
    • Create a buzz
    • Get a website / Marketing Materials / Business cards
    • Read the blade show emails
  • And your top 10 don’ts 
    • Don’t bring a friend and share a table
    • Don’t leave before the show is over
    • Don’t miss the contract deadline
  • What is the dumbest question you get 
  • Best or worst as the case may be rumors  
  • If someone has a problem what is your advice on the most effective way to get help

Blade Show VIP/ CAP Passes

Blade show scams and how to avoid them      

  • Do you sell visitor or vinder info if so Is there away to not be on that list
  • The hotel reservation scams how can we tell if they are legit 

Find more about Alicia Newton / Blade Show

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