Keep The Change
Keep The Change
Bart Nollenberger
From Marine Corps to Main Street: Ken Cook on Building a Dealership with Core Values
53 minutes Posted Jul 31, 2026 at 3:00 pm.
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Ken Cook, owner of BZ Automotive in Indiana, sits down with Bart Nollenberger to share his journey from a short career in the Marine Corps to becoming a successful independent dealer in a market dominated by giants. Ken opens up about the power of core values in shaping culture, why he rewards employees based on those values (including sending a long-tenured couple to Hawaii), and the personal decisions — like giving up alcohol — that transformed his leadership. Bart and Ken also ...