It’s easy to get caught up in trends and think that your social media strategy has to change with them, but I call BS.
I’ve done the research for you, looked at all the data year over year, and the truth is…the strategies that work haven’t really changed. Only the trends have changed.
So in this episode, I’m breaking down what these tried and true social media strategies are and how to implement them in your business so you can start doing less, but be even more effective on social.
You’ll hear:
This simple reframe that will change your perspective on social media
How to build that know, like, and trust factor online (without posting all the time)
Why focusing on trends should NOT be the focus of your social media strategy
The bullsh*t trends I’m so glad are done!
How to incorporate video in your social media strategy in an aligned way (even if you hate the idea of being on camera!)
Questions to ask yourself to make sure the content you put out actually lands with your ideal clients
What you should focus on instead of how often or what type of content to post
How often I post in my own business
What the data shows about Instagram reels vs TikTok
Where to find me:
Connect with your host, Katy Miller:
W: https://themillersocial.com/