Colin (<a href="http://www.twitter.com/ColinMParker">@ColinMParker</a>) breaking down one of the most commonly misused words. What is a brand? What are your core values? Let's discuss.

Roadmap 13: Industry News Break and Brand Basics Finale

Entering the later side of their 20's, host Colin Parker was challenged with the tried and true "Where do you see yourself in 5 years?" His response was "I see myself as a 30 Under 30 Media Luminary". Recruiting co-host Alex Taylor, who dreams of being a 30 Under 30 Music Luminary, the two study former 30 Under 30 members to figure out what they did right and what they did wrong, as they draw out a roadmap through their discoveries that will hopefully lead them to the Forbes listings.