Marketing Unsolved Podcast
Marketing Unsolved
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When Spice Isn't Nice - A Case of Gourmet Miscalculation - episode of Marketing Unsolved podcast

When Spice Isn't Nice - A Case of Gourmet Miscalculation

8 minutes Posted Apr 8, 2024 at 10:58 am.
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A UAE gourmet spice brand dreams of online dominance and seeks an SEO strategy to reach new heights. But a crucial element is missing—realistic pricing. This episode of Marketing Unsolved dives into a case study where a 200-times markup above the market average creates a marketing nightmare.