In this episode, host Sherry Bagley welcomes Suzanne Wolf of Girl Guides of Canada to discuss how the organization is using a theory of change to better measure and communicate its impact. Suzanne explains how Girl Guides' positive youth development approach focuses on building character, confidence, and connection through safe, supportive environments and meaningful opportunities for leadership and personal growth. She also shares how the organization is strengthening its evaluation efforts through surveys, qualitative research, youth engagement, and partnerships to better understand outcomes and inform future decision-making. It's in the Experience is produced by Association Briefings.