When it comes to success, we all hold very personal representations of what this means to us. And many times, we find people striving for this thing called success, even if what they are striving for is very different in reality to what they actually want. In today&rsquo;s episode, I explore this topic further from a recent experience I had, which made me think, what even is success and how do we best measure it in our life to know that we are achieving what really matters to us?
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Be of Service, in all that you do.

Welcome to Itch. My name&rsquo;s Luke, I&rsquo;m 32 years old, and I&rsquo;m from Australia. I&rsquo;ve spent my life with an insatiable curiosity, an &lsquo;itch&rsquo; if you will, and a need to understand more. This podcast is born of that curiosity, my love of story telling, a desire to seek alternative perspectives, view life through a lense of grey, rather than black and white, and continue on my path to seeking authenticity. I take you on a short journey of my past or recent experiences, discuss situations encountered and lessons learned, and provide an opportunity for the you, the listener, to think about this in your own life, with the hope to gain some new insight for yourselves and see if it can add any value to your everyday.&nbsp;