When business processes have grown inefficient or ineffective, they often present obvious pain points. Redundancies, duplicate efforts, tasks taking too long to complete, multiple data points - these are all symptoms of business processes that need attention. What comes next, however, is perhaps more interesting - when broken processes are repaired, or old processes are innovated against, new opportunities emerge that maybe could've never existed before. In today's episode we share real-world examples and illustrations of how custom software development can help improve business processes, ultimately creating benefits and opportunities where none existed before.