A QUICK BREAKDOWN OF THE WORD "OPP" IN THE MUSIC INDUSTRY & WHERE IT ORIGINATED FROM.

The culture of Hip-Hop is at an all time high now, and with the new wave of artist being signed & making a lot noise comes the good and bad in the music industry. Physical media is dead, so streaming is the new hot thing, but what will artist do to stay relevant in this genre other than deliver great music? I guess it’s all about clout now, and the artistry is secondary. I’ll be giving my thoughts on it all. I appreciate anyone who listen to my opinions on the topic at hand 💯BTW.. I’m a Gemini lol so I can fly off the handle being passionate about music. ✌🏾