Former IPA President and VP EMEA of Facebook, Nicola Mendelsohn, discusses her career and the challenges that come with articulating over 140 products to an ever increasing diverse Facebook audience.

AdTalk with Paul Bainsfair: Rory Sutherland

The IPA is the professional body for advertising, media and marketing communications agencies in the UK. We represent over 300 agencies, which are responsible for 85% of UK advertising and communication spend.&nbsp;Our shows, AdTalk with Paul Bainsfair, The Effectiveness Files with Laurence Green, Making Sense, New Business Diaries, and IPA On... Talent Matters break down the big issues facing the advertising and communications business.