We are kicking Season 2 of Interface Insights by Design Studio UI/UX off with a real case study of Halmari Tea, an Assam-based brand with a 100-year old legacy. Even though it is a reputed brand, its website was doing a disservice, undoing its legacy. Over 55% of their traffic was on mobile, but nearly half of users were bouncing before pages even loaded, and a century of legacy was buried on page two of Google. In this episode, our host Ishika will discuss the changes we have implemented f...