Welcome to Intelligent Think, the podcast in which we explore what makes ideas great, how we can make our thinking better, and why it’s so important to share your ideas with the world.

In this episode, Verity chats with Megan Dougherty, the co-founder of One Stone Creative, a podcast production agency specializing in white-label podcast production and network development. We cover:

* How you can decide whether a podcast is the right move for your thought leadership

* How podcasts act as a thinking tool to evolve your ideas or build on your expertise (and where that ties into books)

* The ways Megan has seen authors and thought leaders use their podcasts effectively

* The biggest mistakes Megan sees people make when it comes to their podcasts

Valuable free content from Megan:

State of Business Podcasting Report 2024 - Deep dive research into the trends and best practices of the top 100 Business Podcasts.

Podcast Impact Assessment - Find out if you can create more time, opportunities and profit with your podcast - or if you’re already maxed out.

Will a Podcast Work For Your Business? - Find out if a podcast is a good strategy for your business, before you record.

And don’t forget to check out Verity’s episode on Megan’s podcast, the Business Podcast Spotlight (where we talk about this very podcast!)

We couldn’t create this podcast on our own (no really, we couldn’t!), so massive thanks to:

* Geoff Ong (theme music: Massachusetts Avenue, published by Songbroker)

* Our team at Intelligent Ink

* And you, for listening!

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit intelligentink.substack.com