But we have a graying of the world that is going on, and there is a cost in the graying of the globe. And that cost is quite simply how are we helping people age on their own terms? What does the next phase of life look like? And how do we help people live in their own terms in their own home for as long as humanly possible? - Larry Nisenson

In this installment of InsurTech Amplified, Larry Nisenson, Chief Growth Officer of Assured Allies, shared his journey from corporate America to the world of startups. Larry highlighted the difference between incremental corporate innovation and the transformative changes in startups.

At Assured Allies, his business focuses on "successful aging," helping individuals age on their own terms through wellness techniques and health coaching. They achieve this by addressing specific health issues, like untreated hearing loss and poor sleep quality, to improve overall quality of life. Personalization, driven by data science and AI, ensures that these interventions are effective and engaging.

Larry also discussed the financial challenges of aging, particularly for those with limited means. Assured Allies collaborates with insurance companies to reduce long-term care costs, providing a model that benefits both insurers and the insured. However, Larry acknowledged the need for innovative financial solutions to help individuals save for future care needs, suggesting long-term care savings plans introduced at a younger age as a potential solution. Through these efforts, Assured Allies aims to transform the aging experience, making it a journey to embrace rather than a challenge to manage.