Allyson Baughman was our second speaker at this years INsight Conference. Allyson is a strategist, ghost writer, and writing coach for thought leaders. She's the woman-behind-the-curtain for brand positioning spotlighted by managing editors at TIME, FastCompany, Entrepreneur, and Inc.com. For more information on Allyson, our other speakers and our annual conference please go to insightnwi.com.