Send us Fan Mail In this eye-opening episode of Mastering Risk, Dr. D(Jeff) reveals the brutal truth most new entrepreneurs never hear: trust isn’t assumed, it’s earned, and without it, no one buys from you. After losing $28,000 and failing twice, Jeff rebuilt his business into a profitable 5-figure company using just four powerful trust-building principles. These are the same steps that turn skeptical strangers into loyal customers online, even if you’re brand new on the internet. You’ll l...