Having a growth mindset is the key to leaning into the challenges you are inevitably going to face. Our Everyday Innovator guest, Yuri Elkaim, shares his keys to growth which include obsessing about your clients (not your competition), making the painful recognition that no one cares as much as you do, and realizing that you don't get full effort by giving fractional energy. As the founder of Healthpreneur, Yuri shares his hard-knock lessons about how to balance the dangers of delegation with working in your zone of genius, and how the key to avoiding commoditization is in your client's pain when they leave you. He also opens up about how you can't grow a million-dollar business doing ten-dollar tasks. Yuri's Everyday Innovator style: Use code ‘Tamara’ at checkout for the discount