This week, we’re highlighting Nelson’s conversation with Brazil native Jones Krahl, who is soooo much more than his title of Executive Creative Director at DeloitteDigital. Jones is also a Latin Grammy nominee, a master at solving the Rubik’s Cube, and famously a man of few words (at least when it comes to writing copy). Why? Because he only became fluent in English after beginning work as a copywriter in the United States. That turned out to be more of an asset than a challenge because it taught him the value of economizing his words and keeping things simple, which is never as easy as it sounds. Don’t miss the story of Jones’s fascinating journey from the farms of Brazil to Deloitte Digital’s studio in New York.Timestamps:Brazil is good | Working as an intern | Learning about Racism | Advertising is the opposite | Copyright contest | Working for a small agency | Combining innovation and brand | How did you get to the states? | Not talking much in interviews | Words; less is more | Being simple is not easy | Advice from Jones | Working together with Milton | Nelson's two questions |