In The Know - A Dispatch Podcast
In The Know - A Dispatch Podcast
Dispatch
#23 How to Standardize Customer Experience as a Franchise
36 minutes Posted Dec 5, 2017 at 5:03 pm.
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Show notes
Because of the complex franchise model, there is little to no visibility into the performance of the franchise network. From our research, many franchises face these same three challenges:
- Inconsistent brand and customer experiences
- Disparate technology solutions
- A frequent disconnect between the franchisor, the franchisee, and the customer.
However, every once in a while you find a franchise that has jumped these hurdles.
In this episode, we sat down with Richard Sparacio, Melissa Homer, and Madeleine Park of MaidPro to learn how they were able to overcome this.
Additional topics include:
- Advice for scaling customer experience.
- Metrics that affect the customer experience.
- How to standardize customer experience in a complex franchise.
- The technology behind great customer experiences.