In Our Network
In Our Network
Kayla Cabilin
Priya Chopra, President & Founder of 1Milk2Sugars and Double Shot Agency on Building a PR Powerhouse & Uplifting BIPOC Content Creators
43 minutes Posted Feb 8, 2021 at 5:23 pm.
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Show notes

Priya is the founder and CEO of 1Milk2Sugars, an award-winning digital marketing and public relations agency with a portfolio that includes top international lifestyle brands including NIVEA, Coppertone, L’Oréal and Centrum.

Under Priya's leadership, 1Milk2Sugars has grown by over 200 percent in the last two years alone and was just named one of Canada’s Fastest-Growing Companies by the 2020 Growth List.

Priya has weaved her passions for diversity, social awareness and female empowerment into the fabric of her agency’s DNA. This includes her most purpose-driven initiative yet: the 2020 launch of double shot, a talent and influencer management agency aimed at broadening representation and inclusivity in lifestyle marketing.

In today's episode, Priya shares how she has navigated through the industry, from consulting to building a PR powerhouse, and how it's lead her to become the founder of 1Milk2Sugars and Double Shot agency. We also touch on the lack of diversity in the influencer industry and how Double Shot is championing a broader range of voices in lifestyle marketing.

I hope you enjoy our conversation xx

Links:

1Milk2Sugars

Double Shot.

https://www.instagram.com/1milk2sugarspr/

In Our Network Instagram:

https://www.instagram.com/inournetwork/