According to LUMA Partners Q1 2020 market report, around 75% of ad tech businesses at large will fail outright. But you can’t blame it all on COVID-19. Terry Kawaja stops by IAB THERE to discuss his predictions for what’s going to happen in Q3 and beyond.<br /><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Profitero’s Sarah Hofstetter on Coronavirus & Shopping Behaviors

IAB THERE podcast is the audio version of our daily half-hour live streaming talk show featuring IAB subject matter experts and industry notables covering the hot-button topics of the day. It’s a great way to stay on top of all the digital marketing and media current events. Hosted on Acast. See acast.com/privacy for more information.