With over 20 years of software development and specialising in Augmented Reality, John Sietsma is your go-to-guy if you want to implement AR into your start-up or large business. John currently works as an Evangelist for Unity, implementing AR to overcome technical, business and skill hurdles. Enjoy this episode of the podcast as Sam talks with John about getting entrepreneurs together and starting conversations as well as Augmented Reality and it's future in the consumer market.