Anthony Richardson - AUSFIT Torsion Bars and Q-83 Technology
Anthony Richardson is one of the most impressive up and coming entrepreneurs to come out of Australia. At the age of 30 he is the founder of two multimillion-dollar, international companies.
The two companies Anthony has founded are AUSFIT Torsion Bars and a tech-platform called Q-83 Technology*.
In this episode of the Human Potential Podcast our host, Oliver Freer, talks to Anthony about how he came up with the sporting business idea. He also talks with Anthony about his second business naturally flowed as result of the first.
More about Anthony Richardson
Anthony spent 11 years in the Navy, and whilst he was on a gap year running a Personal Training business, he came up with the idea to create AUSFIT Torsion Bars. Torsion bars are effectively a fitness tool loved by military physical trainers.
Anthony is a natural problem-solver. He has created a multi-million-dollar business and sold his products around the world. Anthony has sold them to the militaries in five different countries. He has sold to the Pentagon as well as Norfolk Naval Base, the largest naval base in the world.
While pursuing the marketing and business development for AUSFIT, Anthony was utilizing a lot of influencer marketing and as a result he noticed a large gap in transparency when working with influencers. This led to the creation of Q-83, a world-leading, fully integrated, communication platform sharing 100% accurate influencer data.
Anthony has a curious mind and asks a lot of questions. He has built both a product and a platform as the base for two businesses and keeps changing and tweaking the details until he hits the sweet spot by testing, obtaining feedback and reiterating changes.
Anthony’s Q-83 business has a unique relationship and position with Instagram. In a short space of time Anthony has partnered with major media companies in the US and UK and has done numerous campaigns. It will be interesting to see how the business develops further over the next few years.
Anthony Richardson’s book recommendation
The Crossroad – Mark Donaldson VC
(*By the way for those waiting to hear where the business name came from….. Q-83 was a table number!)