Rod N Santomassimo is a best-selling Author. Consultant. Coach. Speaker. Innovator
In this episode he explains to our host, Oliver Freer, his approach in helping individuals to increase personal productivity, maximising natural behaviours for success, teaming and avoiding doing your own administration. Rod is an avid reader and believes in recruiting specialists who excel in their own craft to optimise a team. Rod will be coming to Australia soon, publishing a new book and providing advice to both real estate operators as well as those wanting to thrive and excel in the “gig economy”.
More about Rod
By combining his own experience with the development of ground-breaking tools, Rod N. Santomassimo has become the pre-eminent educator in commercial real estate. His clients’ and readers’ results are a testament to his pioneering and effective coaching system. He provides a broad knowledge of how to succeed in an ever-changing industry.
His new book, “Commercial Real Estate Teams Built to Dominate,” quickly became a “#1 Best Seller of Real Estate Sales Books on Amazon.com. The book profiles some of the most successful partnerships in CRE today. The book is a sequel to his 2011 best-seller “Commercial Real Estate Brokers Who Dominate.” The new book is two years in the writing… and nearly 30 years in the making!! It is the culmination of Santomassimo’s successful commercial real estate career as a broker, owner, manager and executive level management for several brokerage organizations.
Santomassimo founded The Massimo Group in 2008 to provide a formal program of personal coaching to commercial real estate brokers of all levels of experience. The program, now administered by a team of 25 leading industry coaches, combines the firm’s proprietary diagnostic platform and tools with private instruction to help professionals enhance and increase their business.
The firm recently developed and introduced the private Massimobile app that works exclusively with its diagnostic, goal and pipeline tools to help clients track their progress and goals.
Coaching clients of the Massimo Group consistently out-earn their industry peers by 7X.
The Massimo Group has since expanded its company’s services to include consulting on customized solutions regarding recruitment, hiring and management; staff restructuring; and succession and acquisition strategies. In addition, these services are now offered beyond the brokerage community to property management, mortgage brokerage and other real estate-related companies.
The firm’s clients include representatives from a majority of the most successful companies in the business, including CBRE, Chase Bank, Colliers, Cushman & Wakefield, Newmark Grubb Knight Frank, JLL, Lee & Associates, Marcus & Millichap, and many more regional and local firms.
A recipient of the CCIM designation, Rod earned a Master of Business Administration from Fuqua School of Business, Duke University, in Durham, North Carolina. He also earned a Bachelor of Arts in Commerce from Washington and Lee University in Lexington, Virginia. Rod is a two-time recipient of the Duke University, Fuqua School of Business Impact Alumni of the Year Award based on his work with both graduate students and alumni in Building a Personal Brand and Creative Approaches to Secure Greater Client/Prospect Opportunities.