Show notes
Becoming a Design ThinkerThis week in How to be the Difference we sat down with Carolina Alzate. Carolina is a Design Engineer with a masters in Packaging Design and a specialist in Branding & Packaging Design. Carolina is best described as a Design Thinker and she has been recognized with nine international awards, including four Pentawards (the Oscar’s for packaging design) from her work at her first company, ImasD.Carolina is the founder of OpenLAB, an innovation & strategy studio that transforms and accelerates companies through innovation. Johanna and Paul talk to Carolina about her experience founding two creative companies, overcoming difficulties and the mindset needed for success.Carolina’s first experience with designing her own life started while choosing her career path. Unable to study medicine as she first wanted, Carolina ended up studying design engineering and this path changed her life forever. In conversation with Johanna and Paul, Carolina shares her insights on networking, her methodology for success and the importance of working in yourself.Listen to this episode to know more about Carolina’s journey and what’s next for her innovation company Open Lab.Outline of this episode:[0:14] - St. Patrick’s Day[1:42] - Introducing Carolina Alzate[2:35] - Welcoming Carolina[3:33] - Carolina’s journey[7:08] - Starting her own company[7:48] - Experiencing difficulties[9:28] - Creative mindset[11:31] - On starting a company[17:04] - How to create and nurture your network[19:36] - How to convince companies to change their processes [22:18] - The importance of working in yourself [25:11] - What’s next for Open Lab[26:26] - Advice for WomenResources & people mentioned:Carolina AlzateOpenLabImasDPentawardsJohanna MolinaPaul LynskeyThe Intern Group