Nsuani Baffoe is the Regional Manager of Personal Training in Downtown Toronto for Goodlife Fitness, overseeing more than 130 Personal Trainers, influencing the lives and health of over 2000 clients. For over a decade Nsuani has built high performing Personal Training cohorts, coaching individuals and teams to succeed in the most demanding markets.
He is also the co-founder and lead facilitator of B Element, which seeks to empower fitness and wellness professionals with the business knowledge and skills they need to succeed.
Nsuani is regarded as a strong coach, people leader, and team player, gaining national recognition as a 4x recipient of the National Award for Manager Excellence. Recognized for his success developing, coaching, and mentoring top Personal Training teams across the country, Nsuani has been responsible for enabling teams to consistently surpass over 3 million in annual revenue.
In this episode, Nsuani and I discuss:
- The history of racism in Canada and the US
- Accountability as a practice
- Fear and distrust of police
- Processing George Floyd's death
- Why the global reaction has been different
- Why he has little faith in humans
- Having "the talk" with his son
- The importance of representation in fitness
- Understanding the community you serve
- Going deeper with hip hop music
- The relationship between the oppressed and the oppressor
- Using fitness to enhance your life
- Family time & slowing down in quarantine
Follow Nsuani on Instagram: @baffoeman
Learn more about B Element: belement.org
