Were Scottish clan tartans nothing more than clever marketing? With an eye on the forthcoming coronation of King Charles III we re-release this wry look at the invention of tradition in Scotland – which had a whole lot to do with the hunting, shooting, fishing Royals at their Scottish castle, Balmoral. There they famously adopt a Scottish style of dress complete with royal tartans, kilts for all, pipers and Scottish dancing. Indeed the fashion for all things Scottish has been termed ‘Balmoralisation.’ But we reveal that the commercialisation of romantic Scottishness in the nineteenth century had far deeper and darker roots than the manufacture of tartan and romantic fiction.