Hey Nonprofits!
Hey Nonprofits!
HGA Fundraising
The Importance of Email Marketing for Nonprofits w/ Kristi Scott
31 minutes Posted Oct 15, 2024 at 4:00 pm.
Episode recap
Nonprofits understanding the power of their donors
List segmentations
New donor welcome messages
Your message
Making your emails more personal
Collaborating to maximize impact
Cross Marketing
CRM technology
Outro
0:00
31:15
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Show notes
In this podcast episode, we dive into the power of email marketing for nonprofits with special guest Kristi Scott. With over 10 years in the nonprofit sector, Kristi has been heavily involved with helping organizations fundraise and connect with donors via email. Kristi shares her journey and emphasizes important factors that nonprofits need to keep in mind when sending out emails to their donors.
This episode is packed with common email marketing mistakes to avoid, email list segmentation, making emails more personal to increase donor engagement, and much more!
Episode Highlights:
Guest Info:
Name: Kristi Scott
Social: https://www.linkedin.com/in/kristipscott/
Website: https://kristipscott.com/