Maya French is the Co-Founder of the protein beverage brand, Koia. In addition to being an entrepreneur and part of the 2018 Forbes 30 under 30 class, Maya is a fitness enthusiast and wants to spread the importance of plant based nutrition with Koia’s consumers. French came up for the idea in 2013 after she developed lactose intolerance and couldn't find a good post-workout shake. She and her cofounder, Dustin Baker (now 37), had previously tried to market a juice from cold-pressed vegetables to local Chicago grocers; they switched to a nut-based protein drink they eventually named Koia (after Nicoya, the town in Costa Rica famous for long-lived residents). 

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