Amanda Hofman shares her journey from corporate boredom to founding a modern merchandise company, plus why swag should be strategic, sustainable, and authentic.

The Ripple Effect of Purpose: Toby Myles & Juliet Cutler on Storytelling That Changes Lives

Her Origin Story is a podcast about the messy, magical beginnings of bold women who turned their ideas into impact. Hosted by storytelling coach Toby Myles, each episode features a real, unfiltered conversation with a female founder, creator, or changemaker about what sparked their journey.

These aren’t highlight-reel success stories, they’re intimate looks at the first steps, the turning points, and the hard-earned lessons that shaped each woman’s path. Whether you're building a business, thinking about starting something new, or simply love a story that goes beyond the surface, this show is here to remind you: every powerful brand starts with a powerful origin story.

Unpolished. Unfiltered. Unforgettable.