LINKS <a href="http://www.arikhanson.com/2020/03/27/how-social-networks-are-surging-and-changing-during-the-covid-19-outbreak/">How social networks are surging and changing during the COVID-19 outbreak</a> <a href="http://www.arikhanson.com/2020/03/25/content-marketing-that-is-truly-making-a-difference-during-the-covid-19-outbreak/">Content marketing that is truly making a difference during the COVID-19 outbreak</a> <a href="https://blog.bluecrossmn.com/covid19masks/">Blue Cross joins Allina to launch skilled volunteer effort to create masks for hospitals and clinics</a> <a href="https://www.linkedin.com/company/lifetimeinc/">LinkedIn: Life Time Inc.</a> <a href="https://www.rei.com/blog/camp/outdoorsy-zoom-backgrounds">How to take your next conference call from your "tent"</a> <a href="https://www.adweek.com/creativity/brands-are-creating-zoom-backgrounds-to-class-up-your-quarantine/">Brands are creating Zoom backgrounds to class up your quarantine</a> MORE INFORMATION <a href="http://www.TheTalkingPointsPodcast.com/">TheTalkingPointsPodcast.com</a> <a href="https://podcasts.apple.com/us/podcast/the-talking-points-podcast/id900363572?mt=2">Apple Podcasts page</a> <a href="https://open.spotify.com/show/0bFHjNF3MHaQcThCcRQ3jf">Spotify page</a> <a href="http://www.arikhanson.com/subscribe/">Subscribe to Arik's weekly email</a> SPONSOR <a href="https://www.brandpoint.com/">Brandpoint</a> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

133: The reality and future of comms, the PESO model, imposter syndrome

Get relevant news and advice about public relations, corporate communications, social media and marketing each month from Arik Hanson and Kevin Hunt. Arik is a solo marketing and communications consultant in Minneapolis/St. Paul and Kevin leads channel development at CHS Inc.