Today we’re going to talk about the differences between link-earning and link-building. These are both essential to SEO, but Google greatly prefers link-earning over link-building. Do you know the difference? Get ready to find out more about these strategies and how one can help the other.

Some of the highlights of the show include:

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: How link-earning works and how it compares with standard link development.

: Where Sujan publishes the content that brings in links, as well as details on why his content works.

: Why knowing your customers helps you earn links.

: Aaron’s thoughts on the two most important qualities to have when you are trying to earn links,.as well as Sujan’s contrasting thoughts.

: How gaps in the industry can help you build your brand and earn links.

: Thoughts on creating a resource or anchor piece that does the work for you.

Ep 37 - How To Do A Content Audit

Join us as we uncover the top growth strategies that the top marketing minds are using today to take their businesses to the next level.  Each episode we discuss how to get more customers, earn more revenue, and take your business to the next level.