Many advertisers and agencies have made important progress when it comes to diversity and inclusion, yet there is still more that can be done.  Specifically, ensuring that the conversation doesn’t start downstream during casting but rather much further upstream during the strategy phase is just one example. So this week on APG’s GrowOp, we’re catching up with Jessica Borges, VP Business Lead at Koo, a division of Cossette, to share her 5 tips on how to ensure diversity is at the heart of every brief.