In this episode of Grit Won't Quit, Tom sits down with Allan Burns of Real Broker Red Bank to talk all things real estate and business growth. With over 20 years in the industry, Allan shares how lead generation and data have become the backbone of success in today's market. He dives into why Monmouth County has proven to be nearly recession-proof and what makes Real Broker such a unique and forward-thinking company for agents looking to take their careers to the next level. Whether you're a seasoned agent or just curious about the local market, this conversation offers valuable insights into what it takes to thrive in real estate today.