This episode discusses Allison’s passion for soap making and how God used her daughter to ignite and birth it into a thriving business. She shares some of her tips on soap making and why it is near and dear to her heart. As a veteran entrepreneur, Dorothy shares some of the strategies and pitfalls she’s faced over the years in building a successful business. She explains the importance of branding and how it is imperative in a successful marketing strategy.

Main Quote: “People have to be able to find you and recognize you visually, because branding is a visual imprint and interpretation of who you are as a person, a business or a ministry.”

Calculate your profit margin: https://www.omnicalculator.com/finance/margin

You can learn more about us at https://www.gritandglampodcast.com

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Allison - FB- https://www.facebook.com/AllisonSHenderson/
IG-https://www.instagram.com/allis__in_wonderland/

Dorothy - FB - https://www.facebook.com/dorothystrouhal/ ; https://www.facebook.com/YourMakeupExpert/
IG- https://www.instagram.com/dorothystrouhal/ ; https://www.instagram.com/yourmakeupexpert/