In this panel, Greylock's Josh Elman talks with Y Combinator Partner and former Airbnb Product Lead for Growth Gustaf Alströmer and former Uber Head of Product and VP of Growth Ed Baker about establishing a north star metric, growing in local markets, and how to measure the things that can't be measured. 

This panel was recorded at The Scaleup Offsite, an event focused on scaling companies co-hosted by Greylock Partners and YC Continuity.<p> </p><p>Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a></p>

The Future of Publishing with Verst CEO AJ Frank | Greymatter

How do tech startups go from idea…to iconic? Greymatter’s weekly podcast features interviews with VCs, founders, and tech visionaries on everything from AI, marketplaces, and cybersecurity as well as company-building strategies like growth, finding product-market-fit, and recruiting top talent. Founders and VCs offer candid accounts of success, failure, and adaptation. Greymatter delivers practical insights mixed with the bold optimism that defines entrepreneurship.&nbsp;&nbsp;