Economists Robin Goldstein and Daniel Sumner have a fascinating new book out called CAN LEGAL WEED WIN?: The Blunt Realities of Cannabis Economics. Though extensive research, they argue that the legal weed business presents an economic conundrum—while nearly 40% of Americans can walk into a dispensary and purchase weed legally, many still buy it illegally. On the show, they talk about why legal weed is a mess, what we can do to save the legal weed industry, and how small business owners can survive.