GlowJob
GlowJob
GlowJob Podcast
Ryan Roth: LaBuBu Grandma & TikTok’s Fav Nepo Baby
49 minutes Posted Jan 22, 2026 at 2:00 pm.
Welcome to GlowJob + Ryan Roth Intro
What Peter Thomas Roth Set Out to Fix in Skincare
Growing Up in a Beauty Family
Being a Nepo Baby & Misconceptions
Meet Grandma Carol (102 & Thriving)
The First Viral Grandma Video
The LaBuBu Origin Story
Grandma’s Elle Cover and Her Enemies
When Gossip Girl filmed at Ryan’s House
What Growing Up in the Upper East Side Is Actually Like
How PTR Got Into the First Sephora
PTR Hero Products & Quiet Discontinuations
New PTR Launches & Face Taping Explained
Hit It or Quit It: Beauty & Internet Trends
Closing Rapid Fire: Biggest Splurge and Beauty Must-Have’s
Ryan’s Fav Low Brow Thing: Panera Bread
Ryan’s Life Advice: Stay Vain
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49:44
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Show notes
In this episode of GlowJob, we sit down with Ryan Roth, Director of Media at Peter Thomas Roth, to unpack the inside scoop of a family-run legacy beauty brand and how his 102-year-old grandmother accidentally became one of TikTok’s biggest icons.
Ryan shares how Peter Thomas Roth landed in the very first Sephora, his real-talk thoughts on being a “nepo baby”, and that time Gossip Girl filmed an episode in his family home. 
And yes—we get the full origin story of LaBuBu Grandma: how a $1,000 shopping trip in Japan ultimately turned Ryan’s 102-year-old grandmother into an internet sensation with tens of millions of views.
If you’re building a beauty brand, obsessed with TikTok culture, or curious how old-school skincare adapts to Gen Z… this episode is required listening.
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The only podcast to make you hotter AND smarter.
 
GlowJob™ goes beyond the headlines to unpack the business and culture driving the world’s most influential industry… beauty. Hosted by best friends Julia Bellary and Sasa Li, GlowJob dishes on the conversations you actually want to hear — and the ones everyone else is too afraid to start. From celebrity drama to billion-dollar beauty deals, join us as we break down how skincare, makeup, and wellness collide with society, culture, and business. 
 
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