How Losing an Adidas Sponsorship Led to a Thriving Crypto Career, Naomi Metzger from Internet Empires with Ish Verduzco

Internet Empires with Ish Verduzco

Ish Verduzco

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How Losing an Adidas Sponsorship Led to a Thriving Crypto Career, Naomi Metzger

57 minutes Posted Oct 21, 2025 at 3:00 pm.

Intro

Discovering NFTs & Gary Vee Inspiration

Selling NFTs to Fund Her Next Season

Entering the Crypto World

Randy Zuckerberg Buys Her NFT

Freedom Beyond Sponsorships

What Decentralized Platforms Mean

Why Crypto Payments Are Different

Making 4x More Than Adidas Sponsorship

Balancing Training & Content Creation

Coining Content: The New Creator Model

Dealing with Pressure & Hate in Crypto

Best Platforms for New Creators

Managing Partnerships Without an Agent

Why Web3 Is Worth Exploring Right Now

How She Creates Viral Crypto Content

Building Partnerships & Conferences

How Her Peers React to Crypto

A Step-by-Step Creator Playbook

Top Apps for Creators: Base & Zora

Managing Time as a Multi-Platform Creator

Traditional Media Meets Web3

Holders vs Followers: The New Audience

“Proof of Belief” — Why Fans Invest

Pseudonymous Creators & Online Identity

A Day in the Life: Athlete & Creator Balance

Doing Everything Solo on Her Phone

Goals for 2025 & Teaching Other Creators

Why Her Story Resonates with Creators

Training Tips and Recovery

Closing Thoughts & Future Plans

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Show notes

Naomi Metzger of Afrochicks, a former Adidas-sponsored triple jump athlete, shares how she transitioned from athletics to crypto content creation after losing her sponsorship. Naomi discusses how she used NFTs to fund her career and how decentralized platforms like Farcaster and Zora enable creators to earn from day one. She also explains her AfroChicks coin and how it allows fans to invest in her growth.

Where to Find Naomi:

https://zora.co/@afrochicks

https://www.linkedin.com/in/naomi-metzger-147b5012a/

https://x.com/AfroChicksNFT

https://share.google/7e5uc4gMl6v6JdEH6

Need Help Building Your Empire? Click Below 👇
https://www.internetempires.com/

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