Show notes
So, how did I get Jonah Berger, PhD., bestselling author of "Contagious" and his recent book "Catalyst" to reveal six methods you can use to get anyone to do anything you want?
You'll find method 1-5 in the pages of "Catalyst" ... but #6 was considered too "controversial" to include in the book.
Today, Berger reveals ALL SIX STEPS (including the infamous #6) that transformed him from being "the least persuasive guy I knew" ... to becoming one of the world's leading experts on persuasion.

