Today’s guest is Brian Ahearn reveals how to be more persuasive and influential. Ahearn is one of only 20 individuals in the world who currently holds the Robert Cialdini Method Certified Trainer designation. Dr. Cialdini is the world’s leading expert in the science of ethical influence Brian’s book: “Influence PEOPLE: Powerful Everyday Opportunities To Persuade That Are Lasting & Ethical” was designated as one of the “Top 100 Best Books Of All Time” on the subject of persuasion & influen