Darcy Lou the Doxie might be small but she has a big presence on Instagram with her statement necklaces, tiny overalls, and delightfully expressive eyes. But those things alone didn’t propel Darcy to internet dog fame: her mom, Kara, put in the time to thoughtfully grow Darcy’s following and find a creative voice in what’s becoming a crowded part of social media. In this episode, we chat with Kara about how she decided on a Dachshund, what it took to build Darcy’s following, and where she finds those overalls. Join us! @darcy.the.doxie