Peter C. Hayward and AJ Brandon explore what makes an effective sell sheet, providing feedback on listener-submitted examples. Throughout the discussion, they offer actionable advice on how to improve clarity, visual hierarchy, and focus in order to capture the interest of potential publishers. Link to Sell Sheets: https://tinyurl.com/bd8pn9hpDiscord: https://discord.gg/BjerXtQ3MeEmail: [email protected]Big thanks to Eduard Matei for our theme song!