FT Start-Up Stories
FT Start-Up Stories
Financial Times
Buddi: what to do when a deal goes wrong
20 minutes Posted Jul 2, 2018 at 4:00 am.
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Show notes
Sarah Murray’s mobile alarm and tracking technology company faced an early setback when a government contract she’d been pinning her hopes on fell through. She tells Jonathan Moules how she dealt with the disappointment and bounced back.

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