<p>Being known for something takes more than credentials, or a portfolio, or accolades...</p>
<p>Infusing your PASSION into your work, company culture and yes, marketing messages is key.</p>

DON'T outsource your self-promotion! [EP 025]

Before you can attract your ideal design clients, you have to get their ATTENTION. In this podcast, we'll discuss strategies for EFFECTIVE online marketing, stories of design professionals building THRIVING businesses today, and the steps you need to take to shed the "Underpaid Architect" identity and become today's "PROFITECT".