Fresh Meet
Fresh Meet
Manifest
Power to the People: How are brands harnessing community to build for the future?
45 minutes Posted Jan 31, 2019 at 5:00 am.
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Show notes

In the seventh episode of Fresh Meet we discuss how brands should engage with their audiences in the digital age. We look at the ways they aim to become more human, and analyse whether we think it’s working. We also talk about the listening vs taking action. Do brands have to be activists in today's climate?

We go in on the recent controversy over the Gillette ad. How brands can tell a better values story, and the increasing demand for brands to walk the talk.

Hosted by: Jessica Becker, MD, Manifest New York

Guests in this episode:

Sam Garfield, Communications and Growth Lead at The Collective

Ronnie Cho, CEO, Cho Group

Alex Myers, CEO and Founder, Manifest Group

Ashley Elders, Account Coordinator, Manifest New York